Although PlayStation 3 sales have been on the rise and Sony has a rosy outlook for the console’s future, it turns out that the company is still losing money on every PlayStation 3 unit it sells. According to The Wall Street Journal, which examined Sony’s fiscal third-quarter financial performance, the company loses 6 cents on [...]

Since its launch three years ago, Sony’s PlayStation 3 has always been more expensive than its rivals, Microsoft’s Xbox 360 and Nintendo’s Wii, in large part because the components in the PS3 cost so much to assemble. At launch, for example, the console cost Sony about $805 to build, according to technology research firm iSuppli, [...]